Blog
Practical, research-backed advice on replying to reviews, protecting your rating and turning customer feedback into a better business.
Replying to reviews
Thank them, own it, take it offline, sign it — with example replies you can adapt today.
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Local SEO
What the research and Google actually say, and a practical checklist for local businesses.
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Rules and policies
What the FTC rule and Google’s and Yelp’s policies mean for your review requests and recovery offers.
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